长者助手
手机版
设为首页|加入收藏
首页 > 专题 > 广东加强旅游服务质量和信用体系建设 > 市场管理

旅游度假区游客评价调查

时间 : 2021-12-05 19:39 来源 : 本网 【字体: 【打印】
分享到:

旅游度假区游客评价调查
(规范性附录)

说明:

1.《旅游度假区游客问卷》分中、英文2部分,问卷发放应以住宿接待设施为主,样本数量不少于400份,并按接待比例覆盖全部住宿设施类型。

2.问卷统计方法:分项统计所有有效问卷的算术平均值(未答或填“不清楚”的项目不计入算术平均值)。

旅游度假区游客问卷

编号:日期:收集者:收集地点:

尊敬的游客,您好:

非常感谢您在宝贵的休息时间填写这份问卷。您的意见将作为评定本度假区等级的重要参考依据。

谢谢您的配合支持,祝您度假愉快。

中华人民共和国国家旅游局

1.您是第几次来本度假区度假?

□第3次或以上(5分)           □第2次(4分)         □第1次(2分)

2.您这次来本度假区交通便捷舒适么?

□便捷舒适,有多种交通方式可选择(5分)          □便捷舒适但交通方式单一(4分)
□一般,中转时间长(3分)          □不太好,中转次数多(1分)  □很不好(0分)

3.来之前您知道本度假区么?是否很想来度假?今后会对朋友推荐吗?

□早就知道,非常想来,很乐意推荐(10分)           □早就知道,来玩玩也行,会推荐    (8分)
□知道不久,非常想来,很乐意推荐(8分)             □知道不久,来玩玩也行,会推荐(7分)
□不太知道,来后觉得不错,会推荐(6分)             □不太知道,来后觉得一般,不会推荐(0分)

4.本度假区的气候舒适度(包括空气)怎么样?

□十分舒适(5分)                          □比较舒适(4分)               □一般舒适(3分)
□不太舒适但能接受(2分)          □不舒适且不能接受(0分)

5.本度假区的人工环境(建筑、景观等)怎么样?

□赏心悦目,而且有地方特色(5分)               □很好,但没特色(4分)  

□还可以(2分)                                                   □很一般(0分)

6.本度假区的人文环境怎么样?

□度假休闲氛围浓厚,有独特地方文化气息(5分)
□度假休闲氛围不错,但文化氛围不显著(4分)
□人文氛围一般(3分)                 
□人文氛围很差(0分)

7.哪个度假产品最吸引您?(需要各度假区根据度假资源情况修改产品选项)(单选)与您所知的其他同类产品相比,其品质如何?

产品活动:□产品活动1        □产品活动2          □产品活动3……

品质评价:

□好且与众不同(10分)  □好但没特色(6分) 

□一般(2分)                 □很差(0分)

8.您住在哪一类住宿设施中?是否是您理想品质和价位的住宿设施?

类型:(该项各度假区可自行添改)□豪华型度假酒店     □舒适型度假酒店             □经济型度假旅馆        □民宿 □营地……

评价
□性价比很好,可选择性大(10分)                

□性价比不错,但选择性小(8分)    
□没有想要的价位,品质尚可,可以接受(6分) 

□没有想要的价位及品质,不能接受(4分)

9.您是否找到了口味合适的餐饮,餐饮是否很有特色?

□是,有特色,很喜欢(10分)                         □是,但没什么特色(8分)     
□没有太理想的,但也能接受(6分)               □完全找不到,不能接受(0分)

10.在本度假区,您是否找到了理想的休闲度假活动(疗养、保健、运动、休息等)?

□是,选择很多,品质高有特色,使用方便(10分)         
□是,选择很多,但没什么特色(7分)
□是,但选择不多(5分)                                                
□完全找不到,很无聊(2分)

11.在本度假区,您觉得各种度假设施及公共场所整洁舒适、使用方便吗?

□所有设施场所都十分整洁舒适便捷(10分)
□整洁方便,但少量地方舒适性一般(7分)
□多数设施整洁方便,但舒适性欠佳(6分)  
□多数设施整洁舒适,但使用不便(4分)

□多数设施整洁,但舒适性便捷性欠佳(0分)     
□多数设施整洁性舒适性便捷性均欠佳(-5分)

12.您对本度假区服务的综合满意度为:

□100%(10分)                 □80%(8分)                      □60%(6分)  
□40%(4分)                  □20%以下(0分)

13.本度假区的游客组织和管理?

□很有秩序(5)                                                    □人太多,但还算有秩序(4)  
□人多,秩序一般,但能接受(2)                    □人多杂乱,不能接受(0分)

您的个人资料(不记名、不公开)对我们的调查工作十分重要,再次感谢您的支持!

您的性别:□女性   □男性

您的年龄:□18岁以下  □18~25岁      □26~35岁      □36~45岁      □46~59岁      □60岁以上

您的受教育程度:   □初中及以下  □高中/中专    □本科/专科    □硕士及以上 

您的职业是:           □工人      □农民      □军人      □教师      □学生      □公务员  □职员       
□管理人员             □自由职业者  □离退休                 □其他_________

您来自__________省(自治区/直辖市)_________市/县   
或者:香港/澳门/台湾/其它___________

谢谢您的支持与合作,祝您旅行愉快!


 

Questionnaire

No.:Date:Surveyer:Location:

Dear Sir / Madam:

We would very much appreciate your answer to this questionnaireYour comments will be taken as reference for rating this resort area.

China National Tourism Administration

1.How many times have you been here

□3 and above(5)

□2(4)

□1(2)

2.How do you feel about the transportation you took to come here? Is it convenient and comfortable?

□convenient and comfortable, many choices available(5)        

□convenient and comfortable, but option limited(4)
□so-so, spent too much time on transferring(3)        

□not good, required to transfer too many times(1)    

□very bad(0)

3.Have you heard about this place before? Would you like to spend your vacation hereWill you recommend it to your friends?

□known for a long time, desperate to check out this place, glad to recommend(10)            

□known for a long time, kind of curious to visit, will recommend(8)
□just knew, desperate to check out this place, glad to recommend(8)          

□just knew, kind of curious to visit, will recommend(7)
□did not know very well, however enjoyed this place very much after coming, will recommend(6)

□did not know very well, had a relatively good experience after coming, will not recommend(0)

4.How do you feel the climate (including air quality) here

□very comfortable(5)                       

□comfortable(4)                

□relatively comfortable(3)
□not very comfortable, but acceptable(2)          

□uncomfortable and unacceptable(0)

5.The architectures and landscape here are designed

□very well with native characteristics(5)           

□well but not special(4)     

□on average(2)                                                     

□badly(0)

6.How do you feel the cultural environment here?

□great vacation atmosphere, providing unique local culturalenvironment(5)
□good vacation atmosphere, no special cultural environment(4)
□the cultural environment is not obvious(3)                   
□the cultural environment is bad(0)

7.Which vacation product attracts you the most? (需要各度假区根据度假资源情况修改产品选项)choose oneWhat do you think of its quality compared to other products?

Products:□产品活动1         □产品活动2          □产品活动3……

Comments:

□good and special(10)

□good but not special(6)

□fair(2)

□very bad(0)

8.What kind of accommodation facility did you stay at? What do you think of the quality and price?

Type(该项各度假区可自行添改)□Comfort resort hotel    □Economical vacation hotel             □Guesthouse    □Campsite……
Comments
□high cost performance, many choices available(10)               

□good cost performance, few choices(8)   
□ price is too high, the quality is fair, acceptable(6)   

□price is too high and the quality is bad , not acceptable(4)

9.Can you find food specialties here?

□yes, good and special, like it very much(10)                        

□yes, good but nothing special(8)

□no, but it is not a big deal (6)                

□no, and I was disappointed (0)

10.Can you find your ideal recreation facilities(convalescence, health care, sports, relaxation) here

□yes, many choices available, high quality , special and convenient(10)
□yes, many choices but nothing special(7)
□yes, but only offer a few choices(5)
□no, it is boring(2)

11.How do you feel the recreation facilities and public spaces here Is it clean and convenient?

□very comfortable, convenient and clean(10)   
□convenient and clean, but ncomfortable on average in a few places(7)
□most are convenient and clean, but lacking comfort(6)  
□most are clean and comfortable, but not really convenient(4)

□most are clean, but not quite comfortable neither does convenience(0) 
□most are not clean, lacking comfort and not very convenience(-5)

12.Your general satisfaction degree for this resort is likely

□100%(10)□80%(8)□60%(6)
□40%(4)□below20%(0)

13.How do you think the tourist management here

□very organized(5)                                                      

□crowded , but well managed(4)
□crowded, but bearable (2)                     

□toocrowded to stay (0)

Your personal information is very important to oursurvey. This survey will be kept anonymously. Thank your again for your participation!

Gender:□Female      □Male  

Age:          □Below 18     □18~25  □26~35  □36~45  □46~59  □Above 60

Education:□Master degree or above       □Bachelor      □High school    □Elementary school  □None

Profession:□Worker □Farmer  □Soldier    □Teacher  □Student    □Civil Servant  □Manager

□Freelance   □Retired   □Others

Nationality:______________________________________________

Thank you very much, and wish you a good journey!